Thank you for visiting my thesis blog! I am racing towards the finish line of my graduate degree in Arts Administration at Columbia University. 
Prior to returning to school, I worked as a dancer. I am currently on the adjunct faculty as a dance teacher at Pace University and hoping to transition into arts marketing. Having shaped my degree around marketing, I find the opportunities available in social media for arts organizations to be an exciting extension of creativity, a way to further communicate an artistic message and mission, and a great tool for building audiences!
So why the picture of the jellybeans? First, because I have an awful sweet tooth and taking this picture was a good excuse to buy jellybeans. But really, it's in response to my first case study - the Brooklyn Museum and Click!, the crowd-curated exhibit. In exploring the website, the museum explains
that James Surowiecki's book, The Wisdom of Crowds, was the impetus for the idea. And the classic example of group intelligence outperforming the individual is the jellybeans in a jar experiment - the average of all the guesses of members of a group will always be more accurate than the vast majority of all individual guesses. And did I mention that I will be eating all the jellybeans as well?..
Please contact me if you are working in this world of social media and the arts and have new ideas/examples that I haven't considered. Thanks again!
Shannon Houston
smh2149@columbia.edu
Prior to returning to school, I worked as a dancer. I am currently on the adjunct faculty as a dance teacher at Pace University and hoping to transition into arts marketing. Having shaped my degree around marketing, I find the opportunities available in social media for arts organizations to be an exciting extension of creativity, a way to further communicate an artistic message and mission, and a great tool for building audiences!So why the picture of the jellybeans? First, because I have an awful sweet tooth and taking this picture was a good excuse to buy jellybeans. But really, it's in response to my first case study - the Brooklyn Museum and Click!, the crowd-curated exhibit. In exploring the website, the museum explains
that James Surowiecki's book, The Wisdom of Crowds, was the impetus for the idea. And the classic example of group intelligence outperforming the individual is the jellybeans in a jar experiment - the average of all the guesses of members of a group will always be more accurate than the vast majority of all individual guesses. And did I mention that I will be eating all the jellybeans as well?..Please contact me if you are working in this world of social media and the arts and have new ideas/examples that I haven't considered. Thanks again!
Shannon Houston
smh2149@columbia.edu
Posts
No comments:
Post a Comment